This grad school project was inspired by Elizabeth Warren's book All Your Worth: The Ultimate Lifetime Money Plan. In All Your Worth, Elizabeth Warren introduced the financial rule of thumb that 50% of an individual's monthly income should be spent on their necessities, 30% on wants, and 20% should go towards savings and debt repayment. This project uses the 50/30/20 budgeting guideline to look at average income and monthly expenses across different locations and life situations. Users have an opportunity to see what average life looks like in terms of monthly finance for a variety of people across different locations and household size. It tells the story of why it’s not easy for the average American to save and how most people struggle to make ends meet.

first sketches

As a poster series

50-30-20 posters
Washington DC 50-30-20

As an interactive website

50-30-20 storyboards
50-30-20 gif
50-30-20 choices

Download-able budgeting worksheet

50-30-20 budgeting worksheet 1
50-30-20 budgeting worksheet 2